Butcher shop business plan

Butcher shop business plan

How to write a business plan to store meat properly and quickly? Our example is the butcher shop business plan will help you understand the key positions of this type of business activity. Organization of activities for the implementation of meat and meat products is quite attractive in terms of revenue and profitability of activity in the retail sector meat products and semi-finished goods. This activity brings considerable income provided, that in this case come to mind, Properly organized process of finished products and the mechanism of wholesale batches.

Sample Business Plan butcher shop

How to open a business organization butcher shop - this issue of concern to many beginners business. Example of free business plan to open a meat shop, It helps to identify the main underwater rocks and businesses to deal with the size of initial investments for institutions of different size and scale of work activities. Business plan is used for the preliminary assessment of the project and determine its effectiveness, as well as a presentation of the project to future investors or creditors.

What information should contain a business plan?

Summary of business plan to open a butcher's shop from scratch

This project - a plan for the creation of a private company for the opening of the butcher's shop 24 of the month. First of all, list the key points of the process of creating a business plan for the launch butcher shop from scratch.

In the first place there is the project idea, and objectives of the project, such as:

  1. Creation of an enterprise with high level of profitability.
  2. Receiving a profit legal way, indicating the legal address, Head of passport data and project founder, Employee Information.
  3. Satisfaction of consumers demand provision of services organization of celebrations, anniversaries professional team, filling the niche of the entertainment market in Russia.
  4. Finding and conclusion of contracts with investors.

algorithms action, prescribed in the business plan

In the business plan registered the following actions to start a business algorithms:

  1. The methods and techniques of analysis target audience, drawing up a portrait of the ideal customer, its solvency ratio.
  2. Business Registration in the state regulatory and tax authorities.
  3. Hiring qualified employees. Another item of expenditure considered hiring employees. Specialists will take the vacant positions on a competitive basis, As employees of the total, maintenance and temporary nature with a decent competitive pay. Nominations applicants for the position will be reviewed within 30 calendar days.
  4. services, now rendered.
  5. The choice of the enterprise size.

Stages of the project business plan butcher shop

stages of the project Test conditions Deadlines
Home project 1-2 of the year
The conclusion of the investment agreement 1 project of the month 1 -30 banking days
Getting credit Having a proper set of documents 01 month
Adding to the state register, registration with the administrative and tax authorities conclusion investment


1 -30 calendar days
Selection of locations and documentation preliminary


30 calendar days
Buying equipment conclusion



1-30 calendar days
Equipment installation reception



1 -30 calendar days
recruitment production


1 -30 calendar days
Training The end stage of the production process 1 -30 calendar days
Conducting marketing company 360 calendar days 1-360 calendar days
End of project 1-2 of the year

Range. Selection of suppliers business plan butcher shop

The main advantages of its own butcher's shop - a high demand and low-priced entry into the market. Nevertheless, should take into account the significant shortcomings: meat and meat products rapidly deteriorate, which can lead to losses, so you need to be able to correctly calculate the volume of purchases and sales scale to predict. The second factor - the high level of competition: today offers a variety of specialized meat shops, Besides, an important place in the market occupied by supermarkets, offering a wide range of products in this category. Negative impact on the state of the meat business and could affect a sharp rise in raw material prices, what often resort suppliers because of economic instability. To avoid such a risk can be, paying much attention to the search for reliable wholesalers and by concluding long-term contracts, stipulating fixed prices for products.

on the video: How to open a butcher shop on a budget?

Properly selected range, as well as competent price policy, It will ensure the success shop selling meat and meat products. To accurately identify the needs and preferences of potential buyers, We need to study the structure of the market, demand in all sectors of society, priorities and direction of scarce. for example, among goods market can be overfilled, others practically no on sale - in this case, you need to find out, whether demand for scarce goods, if you include them in range and will not be whether it is unprofitable direction.

on the video: Pricing for meat shop

The standard butcher shop following range of products to be implemented:

  • pork, beef, mutton;
  • animal fats;
  • sets of offal;
  • semi-finished goods;
  • packed portions.

Since the meat belongs to the expensive food, should allocate a large part of the range for offal, semi-finished products and other types of relatively cheap and popular products. true, important, to low-cost products were of high quality and fresh.

on the video: How to quickly open a butcher shop

For the reason that, the risk, related to the sale of substandard products is fraught with unpleasant consequences, before opening a butcher shop, We need to enlist the support of the suppliers of quality fresh meat of young animals, and other proven bona fide manufacturers. This will be the basis for successful retail. For, to avoid disruptions in the supply of products kindly find regular suppliers, who can provide the volume necessary to store products. A great option would be a contract with the peasants and farmers, private farms, located as close as possible to the location of the outlet.

In contracts supplier should provide the following points:

  • Meat shop business plan
    Meat shop business plan

    for the purchase price;

  • category of goods in the weight ratio;
  • in the age category of respect - not older than two years;
  • documents, confirming the health of the animal before slaughtering production;
  • The number of shower. It is important to remember, that the procurement of several carcasses, meat will zavetrivatsya, dry up, thus there is a loss in weight of meat carcasses by about two per cent of the total volume. Therefore, we must learn to buy stock in an amount, to avoid its excess or deficiency.

After the required amount is calculated range, you need to calculate the financial component of future business. Write a business plan, you can proceed to the opening of a butcher's shop.

Documentation, regulating the quality of products and raw materials:


Butcher shop business plan
Butcher shop business plan

One of the success factors for the store - a well-chosen location for trade. Choosing a room under the butcher's shop, should pay attention to the space permeability. It is the flow of potential buyers will be the main criterion for choosing the location of the outlet. Shop can be opened in a separate building, eg, model pavilion, and indoors, eg, large shopping complex. The most preferred embodiment is to open the butcher shop in the immediate proximity to the grocery supermarkets. Do not forget, that the flow of potential buyers determine store traffic, and with it the income of the company. If the selected location away from highways, market or public transport, you need to order a notable sign and make a good advertisement, to attract buyers.

All room butcher should be divided into three conventional zones: trade, cutting area of ​​production and manufacture of semi-finished products, zone for cutting and deboning of carcasses. If these areas come into contact or intersect, they should split the screen with a height of more than 2 m. The total size of the butcher at the initial stage may be only about 15 m, You can rent larger premises, but in order to save it should not exceed 40 – 50 m.

Functional-flow diagram of the production of meat products

Object name meat processing shop
location Region, locality
Is there room The plan BTI
Conditionally planned range and performance for each type of product Semi-finished products, in chunks, chopped, soup sets
Packaging The trays, wrapped in stretch film, vacuum bags
change duration, the number of shifts per month In one shift, 22 change
Recycling garbage truck
Engineering support Water potable Electricity 380 AT /220 AT
additional workshops packing
Frequency of export of finished products Daily
List of documents, provided by the Contractor Architectural plans with production zones


The specificity of the product is a butcher's shop, that special equipment is necessary for its preservation and preparation of semi-finished products.

Main and auxiliary equipment butcher comes to the following minimum:

  • cold rooms for goods storage. The area of ​​the chamber should be approximately 4 square meters. The temperature inside the chamber - not higher 0 degrees and not less than -2 degrees Celsius. In this case, the goods will be stored for as long, as prescribed sanitary standards;
  • refrigerated display cabinets for calculations and calculations of semi-finished parts of carcasses. The temperature inside the showcase of such -2 to +2 degrees centigrade;
  • freezer – designed for frozen semi-finished products. temperature -22 to -28 degrees Celsius. For displaying products for sale should provide trays;
  • weighing equipment. Industrial scales should provide for the weighing of entire carcasses and large parts of carcasses, eg, at acceptance of goods from the supplier;
  • for chopping block;
  • axes for chopping (2 – 3 PC.);
  • Electric Grinder industrial facilities;
  • thermometers Coldroom;
  • set of knives to be able to perform more accurately the various functions.

From less expensive, but the need to purchase - Calculator, material for the packaging of goods, containers for storage and sale of semi-finished products, Price tags set. By the way would also packing equipment, the so-called hot table. For employees should immediately buy special clothing, that will meet the basic requirements of health. In the absence of hot water must be equipped with taps for washing boiler. The price of all of the above equipment will butcher's shop in the amount of approximately 300 thousand. To reduce the cost of its acquisition, you can buy the equipment used / y.



If the store is small, consisting of only one trading floor, just enough to have the store staff three people, one of which may be the organizer of activities, that is, the entrepreneur. To ensure smooth and high-quality work need to find a butcher shop; two sellers, who will work in shifts and cook for preparation of semi-finished products. If the bench scale quite modest, you can combine specialty chef and butcher, entrusting them to one employee.

marketing campaign

Meat shop business plan
Meat shop business plan

store promotion starts with the selection of its geographic location, names and create signage. The more visible will showcase, the more likely, that the shop will drop even passers, which can become buyers.

But such passive advertising is not enough - for the rapid development of the store must use all the main types of advertising. This can be the placement of information about the new store, its assortment and promotions on the Internet and the media, handing out business cards and flyers on the street. In perspective, in the case of business expansion, You can create your own website. While the first stage is usually not required.

Register business plan butcher shop

When business organization in any industry, also at the opening of a butcher's shop, should start with the registration of enterprises and entrepreneurship in the tax authorities. For small businesses the ideal option would be a sole proprietorship (in the absence of sharers), a Limited Liability Company (provided that equal sharers).

Retail trade falls under the Tax Code of the Russian Federation for the possibility of preferential taxation: suited for this simplified system of taxation, patent form, a single tax on imputed income.

Making enterprise for the selected system, you must first examine the existing norms of registration of appropriate status. To do this, follow the provisions of a special federal law "On state registration of legal entities and individual entrepreneurs (http://www.consultant.ru/document/cons_doc_LAW_32881/). The status of legal entities and individuals differ mostly more complex registration process of the first type of enterprises and more costly system of taxation. For the majority of small brick and mortar stores with one founder it makes sense to arrange the form IP - this status is not intended to make mandatory the authorized capital and the preparation of a number of constituent documents (special solutions, charter and other).

Regardless of the form of ownership and type of taxation, to start the meat and meat products operate in retail trade, are required to obtain certain permits and documents:

  • a certificate from the veterinary services, Rospotrebnadzor issued on the results of the relevant checks. At the heart of its preparation is the act of survey butcher;
  • permission for the retail sale of such food, issued by a doctor of veterinary services after the fact of the inspection of carcasses;
  • book for complaints and suggestions;
  • allowing documents on fire safety;
  • permits for the shop by the veterinary services.

One of the most important conditions to be licensed to trade in food products, for which the founder of the store must apply to the Licensing Chamber their locality.

Federal Law of 08.08.2001 N 129-FZ (row. from 31.12.2017

Besides, Each employee must have a valid sanitary book. It should be noted life, that the employee was examined by specialized professionals and state of health allows for contact with food products and customers.

Useful documents:

  1. GUEST 9793-2016 Meat and meat products. Methods for determination of moisture.
  2. On the safety of meat and meat products.
  3. GUEST 29128-91 meat products. Terms and definitions on the organoleptic quality assessment.
  4. Sanitary rules for meat industry enterprises.
  5. On the procedure of calculation of volumes of tariff quotas for meat cattle, pork and poultry meat in 2018 year
  6. GUEST 8558.2-2016 Meat and meat products. Method for determination of nitrates
  7. Basic Documentation for the opening activities
  8. Review of major changes in the tax laws 2018
  9. Federal-Law-on-04.05.2011-N-99-FZ-red.-of-31.12.2017
  10. Federal Law of 03.07.2016 N 290-FZ (row. from 27.11.2017

The main taxes paid

Name base Period Rate
Tax on profits Profit Month 20%
NDS added

cost of

Month 18%
Property tax value of property According to the schedule of payments 2,2 %
podhodnyh tax wages fund month 13%
Social payments wages fund month 30%

sales forecast 2017-2020 years based on:

  • market research volume level of consumer demand for the product / offer competitive organizations – direct and indirect;
  • Market analysis Service companies;
  • to general conclusions about the state of the market of meat production.

In drawing up the program of implementation of enterprise services will be considered the lowest threshold of profitability of meat and meat products. Consider a plan for production volumes and full sales of meat and meat products, produced by the Butcher's.

Information on the processing of livestock and poultry and the output of meat products (form N 9-APK (meat)): Rosstat order from 11.08.2016 N 414 On approval of statistical data

sales plan for meat and meat products accounting period


Period Name




production and sales in a month (tonnes)

price Revenues from sales
1-12 monthly investment Production of meat and

deli meats


from 40 t from 350 rubles from 14 000 000
1-12 monthly investment





from 83 t from 100 rubles from 8 300 000 rub.
13-24 month operation Production of meat and meat delicacies


from 43 t from 400 rubles from 17 200 000 rub.
13-24 month operation meat




from 90 t from 120 rubles from 10 800 000 rubles


Finance: investment, revenues and profitability of the business plan of the butcher shop

When calculating the financial component of a new business, it is imperative to take into account all the listed nuances and risks.. As for the investment part of the startup itself, it includes several main, the most important points:

Costs Amount in rubles


lease of premises 50 thousand
Purchase of equipment 300 thousand
Purchase of products To 100 thousand
Advertising campaign 50 thousand
business Registration To 20 thousand (when registering an LLC)

These basic costs can increase, if the rental unit is not compatible with the existing rules and will have to be improved in accordance with the requirements of the SEC and other services. However, you can save considerably on starting a business, not just bought new, and second-hand equipment. In this way, initial investment to start a business can be reduced to 400 – 500 thousand (6,5 – 8 thousand). In subsequent months, the major items of expenditure will have to add more and utilities and salaries for employees.

By counting all the costs and potential profit, we can conclude, that with proper allocation of funds all the expenses will be paid back during the first months of operation, and after only six months, the company will bring a steady income.

project costs (in rubles.)

Name expenditure cost of


per month in year One-time purchase Total costs per year
Purchase (rent) room from 100


100 000 1 200 000 100 000 100 000
Buying equipment 10 356 773 356 773
Purchase of computer equipment 1 90 000 90 000
Website development, payment hosting, purchase of the necessary scripts 1 94 000 94 000
Fixed costs for the purchase of raw materials from 1 000


500 000 6 000 000 500 000 6 500 000
Constant advertising costs 12 95 000 1 140 000 100 000 1 140 000
Salary 12 484 770 5 817 240 5 817 240
including. taxes 12 145 770 1 749 240 1 749 240
Unexpected expenses 124 077 124 077
in total: 1 179 770 14 157 240 1 364 850 14 222 090


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