Ski resort business plan

Ski resort business plan

What information should contain a business plan for ski resort?

Summary of the business plan for the opening of the ski resort from scratch

This project - a plan for the creation of a private enterprise for the organization of the ski resort 24 of the month. First of all, list the key points of the process of creating a business plan for launching the ski resort business plan from scratch.

In the first place there is the project idea, and objectives of the project, such as:

  1. Creation of an enterprise with high level of profitability.
  2. Receiving a profit legal way, indicating the legal address, Head of passport data and project founder, Employee Information.
  3. Satisfaction of consumers demand to fill a niche organization of entertainment and providing cultural and leisure activities in the open air, as well as recreational sports activities.
  4. Enabling cultural and fun workout – professional or amateur, outdoors.
  5. Finding and conclusion of contracts with investors.
  6. Project cost: 4 770 000 rub.
  7. financing of the project: By obtaining a commercial loan the amount 4 770 000 rub.
  8. payback period: 2 of the year.
  9. the investor's income will be 376 374,65 rub.
  10. Payment of interest on the loan starting from the first month of this project.
  11. Repayment begins with the first month of the project. This fact is entered in this business plan to facilitate understanding of the structure and of calculating the discount flow regulating money potoka.Vozvrat leveraged begins with the first month of the project. This fact is entered in this business plan to facilitate understanding of the structure for calculating the flow regulation discounted cash flow and.
  12. Implicit interest rate on borrowings 14 %. Should be considered, that at present banks are reviewing the rate of interest for investment projects downward.
  13. The total amount of accrued interest will be 376 374,65 rub.
  14. The payback period from the beginning of the project 8 months.
  15. Payback period with discounting 2 of the year.
  16. The overall economic benefits of the project for the life cycle of a conditional 24 3943 767,2 rub.

on the video: The experience of the existing mining complexes

stages of the project

stages of the project Test conditions Deadlines
Home project 1,5 – 2 of the year
The conclusion of the investment agreement 1 project of the month 1 -30 banking days
Getting credit Having a proper set of documents 30 calendar days
Adding to the state register, registration with the administrative and tax authorities The conclusion of the investment agreement 1 -30 calendar days
Selection of locations and documentation preliminary work 30 calendar days
Buying equipment The conclusion of the investment agreement 1 -30 calendar days
Equipment installation Obtaining investment funds 1 -30 calendar days
recruitment production activity 1 -30 calendar days
Training The end stage of the production process 1 -30 calendar days
Conducting marketing company 360 calendar days 1-360 calendar days
End of project 12 – 24 of the month

Driving ski runs business plan
Driving ski runs business plan

algorithms action, prescribed in the business plan of the ski resort

The business plan of the ski resort registered the following actions to start a business algorithms:

  1. The methods and techniques of analysis target audience, drawing up a portrait of the ideal customer, its solvency ratio.
  2. Business Registration in the state regulatory and tax authorities.
  3. Hiring qualified employees, able to fulfill customer wishes and be ready to work. Another item of expenditure considered hiring employees. Specialists will take the vacant positions on a competitive basis, As employees of the total, maintenance and temporary nature with a decent competitive pay. Nominations applicants for the position will be reviewed within 30 calendar days.
  4. services, now rendered.
  5. The choice of the enterprise size.

business Urgency

According to the data, provided Rosturizm, in Russia there are about three hundred ski resorts, and to 2020 It planned for the opening of 60. This made the track, which will not only rebuild to absolute zero, but it was again remodeled by new owners. Of course, do not forget that, that this type of business is associated with huge financial cost and risk, but the prospect of getting a stable high income can help to organize a really cost-oiled business. Similar tourism business plan you You can be found here.

Ski resort business plan
Ski resort business plan

project costs (in rubles.)

Name expenditure cost of
Qty (PC) per month in year One-time purchase Total costs per year
rent (purchase) areas for resort, Construction of buildings from 1 000 it 625 000 7 500 000 1 250 000 1 250 000
Buying equipment 10 1 900 900 1 900 900
Purchase of computer equipment 1 100 000 100 000
Site, hosting, purchase of the necessary scripts 1 120 000 120 000
Constant advertising costs 1 65 000 585 000 100 000 585 000
Salary 12 950 355 11 404 260 11 404 260
including. taxes 12 303 855 3 646 260 3 646 260
Unexpected expenses 347 100 347 100
in total: 950 355 19 489 260 3 818 000 15 707 260

na video: How to open a ski resort

Maps of slopes for visitors of the ski resort site

 Business ski slopes of the resort plan
Business ski slopes of the resort plan

business relevance of the ski resort

Sample calculation of prices for the implementation of the servants ski resort (tables)


The cost of the lift Saturday, Sunday, holidays weekdays
60 minutes 400 rub. 350 rub.
120 minutes 750 rub. 650 rub.
180 minutes 850 rub. 800 rub.
240 minutes 950 rub. 900 rub.
separate ups
5 ups 500 rub.
10 ups 800 rub.
15 ups 1 000 rub.
20 ups 1 200 rub.

Additional services, the implementation of which will bring additional income business owner: snowkiting, lazyertag, discotheques organizationand, bowling and leasing of tricycles.

Sample calculation of prices for al of rental equipment base

kit “skiing” or “snowboarding” 350 rub.
Footwear for skiing or snowboarding 100 rub.
snowboarding 250 rub.
Skiing 200 rub.
ski poles 50 rub.
Helmet 150 rub.
Ski suit 200 rub.


60 minutes 120 minutes 180 minutes 240 minutes or more
Skiing or snowboarding 300 rub. 500 rub. 600 rub. 700 rub.
Footwear for skiing or snowboarding 150 rub. 250 rub. 350 rub. 400 rub.
kit “skiing” or “snowboarding” 450 rub. 750 rub. 950 rub. 1100 rub.
sticks 70 rub. 120 rub. 150 rub. 180 rub.
Helmet 150 rub. 250 rub. 300 rub. 350 rub.
Overalls 300 rub. 550 rub. 800 rub. 1 000 rub.

on the video: Ski resort as a business

Sample table for calculating the profits generated from the installation of lifts


The cost of the lift on weekdays
60 minutes with 13:00 to 17:00 300 rub.
60 minutes with 17:00 to 22:00 400 rub.
120 minutes 600 rub.
180 minutes 700 rub.
The cost of the lift on weekends and holidays with 9:00 to 10:00 with 10:00 to 22:00
60 minutes 300 rub. 500 rub.
120 minutes 700 rub. 800 rub.
180 minutes 905 rub. 1 000 rub.
separate ups (operate the entire season)
1 rise 100 rub.
5 ups 450 rub.
10 ups 800 rub.
15 ups 1 100 rub.
20 ups 1 300 rub.
children under 6 years old is free
children under 12 years old 50%
students 10%

In addition to the mandatory equipment list, which includes equipment and a range of accessories (helmets, gloves, greases and waxes for skis and snowboards, accessories to them for different age and sex, and so on.), also needed repair kits and avalanche rescue equipment. Ski resort - it is a very risky type of business activity, associated with increased risk, large investment and long payback period. Besides, this business It is seasonal and it is highly dependent on weather conditions. Documenting business, hiring of qualified staff and equipment selection - another risk factor. Newcomers this kind of earnings will not work, Besides, need financial security cushion in the form of personal savings, rather than credit or investor loans.

Also today, difficult to choose the prime location of the resort - near all the necessary infrastructure for the discerning customer should be - road junction, railway and air communication, availability of hotels and catering places.


Types of ski resorts and trails

Ski resorts are categorized by distance from city, number of slopes, Horizontal adjustment or height differences. Ski resort for additional income may also offer health-building procedures and spa program for children's entertainment.

General classification of the ski slopes

High level of service and the correct location of trails on the slopes of the mountains - this is the first criterion, according to which potential customers appreciate the ski resort.

Most often, the ski slopes are classified according to common characteristics, which allow the descent assign a number based on categorical requirements, established by this Order classification. Classification of the ski slopes, according to the "Resort examination" is accredited by the Ministry of Resorts, Tourism and heritage of the Olympic accreditation certificate from 26.06.2015 № 07, are:

  • "Green" - for fans and newcomers;
  • "Blue" - a low level of complexity;
  • "Red" - the average level of complexity;
  • "Black" - the highest level of complexity, It requires professional skills from the client.

Calculating the cost of season tickets


To start a business will purchase enough 7-10 pairs of alpine skis. When selecting equipment, pay attention to such parameters as gender, weight, growth, customer riding style.

The equipment list will include both buses, and system for service fast and good ski resort

  • System "artificial snow".
  • Wing.
  • And compacting equipment for compacting snow.
  • system, providing security.
  • Lavinozaschita and utilities.

additional communication

  • Cableway / Pendulum Road.
  • lifts (rope, or towing, ribbon, chair, gondola or flexible moving track on choosing the entrepreneur).
  • Construction of ski slopes.
  • SYS (installation and debugging of snow guns).
  • Building Bridges / installation highways for easy guest entrance.
  • Infrastructure for outdoor activities (point of catering, holiday home, hotels).

Parameters selection of snowboards

Parameters selection of alpine skiing

Scheme selection length downhill skis

1. Selection based on weight

the weight of the skier, kg. To 47 48-52 53-58 59-65 66-73 74-82 more 83
The length of skis, cm. 140 145 150 155 160 165 170
  1. Correction based on the client's level of preparation

Entry level training Average Advanced Expert PRO-RIDERS
Correction ski length, cm. – 20 cm

The first attempts to ski stations for students

-5 cm

Small speed skating

+0 cm

For driving in high speed range,

+5 cm

High speed, aggressive riding style

+10 CM

Athletes professional level, prorider, maximum speed

  1. Correction taking into account locations Skating

skating place Basic skating on prepared tracks off-piste skiing
correction length, cm. +0 cm +5 cm
  1. Correction based on the type of skis

ski type Sports / track Universal park freeride BIG MOUNTIAN
Correction ski length +0 cm +5 cm +5 cm +5 +10 cm +10 +20 cm
Width “waist” ski 60 – 72 mm 70-90 cm 75-85 cm 85 -115 cm from 110 cm

How to pick up skiing in accordance with the parameters of kata


The price of the ski alone varies from 10 000 to 40 000 rubles per couple. ski poles, which are in fact "consumable", and often become useless, will cost 2 000 – 10 000 rubles. The cheapest snowboard (board for the snow skiing) It is not less than 3 000 rubles.

Examples of equipment purchase price for lease to customers



on the video: The best ski resorts in the world


before, than hiring an instructor for skiing, you must verify that the applicant's special permission to conduct such activities. So, to protect future clients ski resort, all employees, related to skating training, must undergo special training courses with the subsequent issuance of the certificate. As an instructor can be any resident of the nearby ski resort, subject to the availability of documents, confirming their qualifications and skills.

Ski resorts and ski slopes, by artificially, We must meet standards, adopted in RF safety, and the owners must strictly follow, that the training services provided by qualified instructors. Also worth to take care of such an important procedure, as the design of insurance for customers ski resort. Customers choose themselves, to insure them their lives and health in addition, without reference to the MHI policy (compulsory health insurance). Some owners of these resorts price their services are already considering the cost of insurance, however, this is not a prerequisite.

  1. GOST R 57279-2016 tourist services. quality and safety assessment of ski resorts services
  2. Federal Law of 04.06.2018 On Amendments to the Federal Law On the bases of tourist activity

Yet most experts, according to opinion polls, We voted in favor of customers and incorporating the insurance rates of insurance in the price of ski passes. Insurance companies also receive a portion of revenue from such a procedure,, and as a consequence, the average check for the average customer ski resort, could grow by several times. The service life insurance and health of the client can be called "additional insurance" or "bills for salvation", in other words, Reserve this insurance costs, incurred by the company during changing weather conditions and force majeure.

Specialist Maxim Chernin, chairman of the committee on insurance against industrial accidents and the development of life insurance Russian Union of Insurers (BCC), considers the introduction of a measure of compulsory insurance purchase process for customers resorts initiative with a "plus. The main reason - is, that skiing, as well as snowboarding and other devices, initiative, because skiing – quite an extreme sport and is associated with an increased risk.

The expert says, that the ski resorts of customers, going to the conscious risk, You must be insured at a reasonable price, which is transparent to the consumer. In other words, the client must see, for it was he who pays, and what is the level of digitization of its insurance. compulsory medical insurance document can cover not all cases, that are taking place on the slopes. At the same time insurance agents say, that OMC is unable to cover the costs after serious injury, which is associated not only with drug treatment and hospital stay. Important, that a person can get a part of their normal business income. life insurance procedure - is often the primary insurance operating income of a family member.

Without issuing additional insurance all the costs of treatment and subsequent recovery, as well as a loss of revenue rests on the shoulders of the client. MHI policy limited, and it is necessary to speak to customers in advance. Count "bill for salvation" – it costs, which are sometimes very large amounts. As an example may be mentioned case, when the athlete himself paid Extreme helicopter flight and their transportation from Elbrus. The instructor should explain to the tourists, that horse drunk, as well as on complex routes unprepared athletes and fans banned. The resort will have to enforce the rules.

The procedure of insurance you can go today for a few minutes online.


When, if people wish to ride on the lift, registration of insurance is mandatory!

Experience has shown Sochi resorts, that provides a good return to develop special offers for visitors. So, This program works 24/7, It includes both skiing, and snowboarding. Upon the occurrence of the insured event will examine the patient's physician resort, which confirms the fact of injury at this resort and the need for compensation.

The optimal solution is also considered the acquisition of the customer ski passsa, calculated for a few hours, during which the client will be insured. The size of the premium is to be much larger, than at the beach or tour embodiments, as the skiing and snoudobord associated with increased risk - so, eg, You may need to operate machinery, conducting emergency operations. At the same time as the owner of the complex, and the client is important to understanding, that the payment of insurance will be appointed only, if a visitor visited the track marked in compliance with all safety regulations.


How to choose a good ski instructor

Choosing an employee - ski instructor

  1. It must have all the necessary documents, confirming qualifications.
  2. Excellent physical data.
  3. Responsible approach to all stages of the work.
  4. The ability to assess the physical and moral training of the customer.
  5. Patience and stress.
  6. Skill development Individual education / skating programs for each individual client.
  7. Excellent knowledge of safety and resort trails.
  8. Possession of skills slow technically demonstration.
  9. Development of a number of exercises.
  10. The ability to choose the scenic spots for training Novikov and creating the mood for the customer.
  11. Shooting skills on video analysis and student errors in a quick format. Besides, for video recording and its subsequent skidyvanie to electronic client media can get additional income.
  12. Knowledge of the list of services, provided ski complex and the advice for each client according to their use.

A good instructor will provide skating on ski resort steady inflow of regular customers, so for these employees is to approach the selection of the most thoroughly.

as an instructor

  1. Conducting introductory lecture before riding the appointment of equipment, its features and methods of use.
  2. Prepare the client to, that the cost of a broken leased equipment will have to compensate (This rule applies especially ski poles, which are considered consumable by the right).
  3. Validation of donning equipment, fixtures reliability check, Optimum installation of all equipment parameters for a particular client.
  4. Carrying out a warm-up.
  5. Conducting a trial arrival.
  6. Learning to fall and getting up, the development of the rack and the correct braking.
  7. Selection for each client individual set of exercises, helps to quickly master the skis / snoudobrdom
  8. Also, the instructor can suggest: what equipment and where to buy, provide information about the seasonal characteristics of the acquisition of all the coupon personal set of equipment, when it is best to visit the resort, it does not stand for a long time in the queue for the lift, and other useful information to share with the customer, creating a comfortable communicative field.

the volume of a plan to provide services to the settlement period

Period type service name The volume of production and sales in a month (pers., u) price Revenues from sales (thousand. rub.)
1-12 monthly investment Tokens lift from 63 000 people. from 200 to 500 rubles from 12 600 000 to 31 500 000 rub.
1-12 monthly investment Rent a full set of ski equipment from 5 000 meals. from 800 to 1 500 rub. for two hours rolled metal from 4 000 000 rub.
1-12 monthly investment Lessons with an instructor from 500 people. from 300 to 600 rubles for 1 time. from 150 000 to 300 000 rub.
13-24 Month operates van Ia Tokens lift from 66 150 people. from 250 to 550 rubles from 16 537 500 to 36 382 500 rub.
13-24 Month operates van Ia Rent a full set of ski equipment from 5250 meals. from 850 to 1 800 rub. for two hours rolled metal from 4 462 500 rub.
13-24 month functioning of Bani Lessons with an instructor from 525 people. from 350 to 650 rub. for 1 time. from 183 750 to 341 250 rub.

AT plans organizations ski resort supposed:

  1. rent areas (land portion);
  2. registration documents on management territories and of the future ski resort jointly with local authorities;
  3. improvement territory: conduct summer works by arrangement slopes mountains, installation lifts and t.P.;
  4. creature infrastructure: building restaurants, Sauna, bars, theater and t.P., attraction co-investors for implementation this plan;
  5. conduct advertising campaign.

The financial year of the company starts in January. project Currency: rubles (rub.)

The main taxes paid

Name base Period Rate
Tax on profits Profit Month 20%
NDS added value Month 18%
Property tax value of property According to the schedule of payments 2,2 %
podhodnyh tax wages fund month 13%
Social payments wages fund month 34%


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